Visual Identity
Branding
Company Logo
Product Logo
Brand Architecture

A logo is shorthand for an entire brand or company. That’s why each element needs careful consideration. A fat typeface conveys power, boldness. Yellow gives off happy vibes. A swoosh mark signals speed.
At Someone Creative, logo and visual identity design starts with a deep conversation. What are your brand values, target audience, goals, and strategy? The answers to these questions provide a strong foundation for all subsequent visual, metaphorical, contextual decisions. These decisions, in turn, translate into a logo that tells your audience with one glance that you are right for them.
Talk to us about who you are, what makes your organization special, and what pain points you need to solve. We will then assess the competitive landscape and discuss your audiences and their needs.
Time for the magic process of design. We initially present three design concepts. We will explore how each looks on its own and in context, on business cards, social media, and presentation covers.
After three rounds of feedback, we get to a final logo– huzzah! Deliverables include logo files in various formats and an Essentials Brand Guidebook.
We’re just a super awesome team – we can be flexible and maintain a fresh perspective, without excess baggage. We strive for perfection on every project and stay dedicated to our clients, who love our hands-on style.