Writing can be daunting, especially when you are tackling something important: a new website, client-facing document, promo material. Our writers to the rescue! We work closely with you to clarify goals and messaging and then craft engaging, clear copy.
Articulating a Brand
Developing a Style Guide
Writing and Refining Text
Headlines and Tag Lines
Why Work with an Outside Studio for Copywriting?
Clients often tell us that they tried to do the writing themselves but got sidetracked or overwhelmed with competing considerations. We bring perspective. We can cut through chaos, articulating key points and goals, and delivering text that is targeted and memorable.
This is when we get clarity on intended goals, messaging, and audiences. We’ll ask you lots of questions and take lots of notes.
We take what we’ve heard and craft a messaging blueprint for the final output.
Identifying the ideal tone and voice at the outset ensures that the text matches project goals. The guide will also establish grammatical preferences. We usually opt for the Oxford comma, but we know it’s not for everyone!
With messaging and style in place, we draft the first round of text.
Before the second round of text, we go over your comments carefully. Is the text truly capturing what you want to say? Could something be trimmed? Do we need to add a point or two?
The text is approved. Time to pass it along to the designer. The writer remains on standby, ready to jump in if the text needs any further adjustment.
“Liz and her team at Someone Creative are incredible partners. In one of our first projects together, they helped us create a hospitality guide. Masterfully, they took a lengthy, word-heavy document and turned it into a digestible, interactive and beautifully designed guide. The copywriting was perfectly aligned with our business tone of voice, which was crafted clearly and concisely, all with compelling messages throughout.”
Let’s make your next project outstanding.
We’re just a super awesome team – we can be flexible and maintain a fresh perspective, without excess baggage. We strive for perfection on every project and stay dedicated to our clients, who love our hands-on style.