Foghorn Therapeutics

Your genes control you; what controls your genes?

Targeting genetic mutations in the chromatin regulatory system

As a start-up from Flagship Pioneering, Foghorn® Therapeutics began in a Stanford lab with a woman named Cigall Kadoch.

Dr. Kadoch, one of Forbes’ 30 Under 30 in 2014, discovered that changes in the chromatin regulatory system of cells appear to be involved in at least 25% of cancers.

The company she co-founded now employs over 60 people in various scientific and operational roles, looking to develop medicines across multiple types of cancer and other diseases.

And we’ve been there since the beginning. Working with the start-up team back in 2016, we got to understand the science but also what motivates this passionate group: putting people first.

Beginning with the logo development, an abstract construct of the shape of chromatin and the potential found therein, we built out a complete package of Foghorn’s visual brand identity: from stationery and business cards to Powerpoint templates and website.

“Liz and the Someone Creative team have been great partners in our ongoing corporate branding and website design. It is a pleasure working with a team that listens and is flexible while also bringing experience and perspective to the discussion. I would recommend them without any reservations to anyone looking for a creative partner.”

We really enjoyed working with the Flagship Ventures team and Foghorn’s CEO Adrian Gottschalk on developing the concept for the company website. They developed an air traffic control metaphor for the science behind Foghorn and we took it from there to use those concepts in imagery and language throughout the site. Kudos to this group of scientists for seeing the impact of concept rather than just the standard science stock imagery and jargon.

Photography: Lara Woolfson, Studio Nouveau

Blue, green and white logo design for Foghorn Therapeutics
Blue and green business card and one pager for a biotech startup sitting on a white desk with glass beakers
website homepage about gene traffic control on a blue gradient background
website homepage section comparing science to air traffic control on a gradient background
science website page on a gradient background
lab worker with dry ice
scientists and business people meeting in a conference room
group of business professionals in an office building

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