About The Studio

Our mission is to make your brand look good. Real good.

Who we are

So, what’s it like behind the scenes at Someone Creative?


The Someone Creative team is small (but mighty!).

Small because we can be flexible, keep overhead low, and maintain a fresh perspective without excess baggage. We can strive for perfection on every project and stay dedicated to our clients, who love the hands-on treatment.

We collaborate with a variety of clients, but there are a few things they all have in common: they’re smart, discerning, and they’re evolving. From one-man or -woman operations to large multi-national corporations, local killer restaurants, life sciences start-ups, and amazing non-profits, having a range of projects keeps us engaged – a win-win for us and for you.

Liz Abbate

Founding Principal • Creative Director

Liz runs more than just a one-stop-shop for creative services. The yin to her artistic yang – honed at MassArt – is her BS in Communications/ Advertising at Boston University. Her unique ability to put herself squarely in a client’s – and their audiences’ – shoes, then craft the language and design to hit them where it counts, has given her clients a proven track record of results. On top of creating great work every day, Liz also strives for excellence outside the studio: she’s completed 9 triathlons, been to all four tennis Grand Slams and plans two trips abroad every year. There is nothing like exercise, competition and travel to spark inspiration and refuel creativity!

Photo of Liz Abbate, photo by Lara Woolfson of Studio Nouveau Photography

Elizabeth Leonard

Studio Manager

An inclusionist, Elizabeth doesn’t feel comfortable choosing sides – even her favorite froyo flavor is “twist” – which has served her well over the better part of the last decade as she’s been adeptly managing arts organizations. She maintains the delicate balance that creative services need for someone who understands the nuts and bolts of organizing a business, with sensitive artistic sensibilities. She got her BA in Art & Architecture History from Suffolk University, and though she could still talk your ear off about the changing role of staircases since the Medieval era, she has spent the last decade working in a variety of administrative roles for creative companies, from opera to architecture to publishing.

Photo of Elizabeth Leonard

And our Band of Heroes

While the ideas, design, production, and creative magic happen in-house, our network of brilliant senior-level creative partners, strategists, writers, programmers, photographers, video firms, and techies are tapped as needed for projects they are perfect for and passionate about.